
Levels has expanded its Costco-exclusive Grass Fed Whey Protein offering, maintaining its competitive edge in the major membership retailer. The store stocks a huge 5.64lb bag, squeezing in 12% more than the standard 5lb option, priced at $69.99. It has significantly stronger value, offering around 23% better price per serving compared to the brand’s 5lb tub at $79.99. The exclusive retains its high-quality grass-fed whey concentrate source and the lean nutrition balance that it brings to the table.
Four months post-launch, Levels has introduced a Vanilla Bean flavor to complement the original Double Chocolate variant of its Costco protein powder. The launch does what all good flavor expansions do, opening up the offering to a broader audience, specifically those who prefer vanilla over chocolate. Levels Vanilla Bean 5.64lb bag of Whey Protein mirrors the original’s size, pricing, and nutritional content, and you can grab it starting this week through Costco’s online store at that competitive $69.99.