For the longest time, in fact, ever since the brand has been around, UFIT has been synonymous with the ready-to-drink protein space, where it has a variety of products. It has a beverage with 50g of protein, another with a more traditional 25g, and even UFIT Lite with 15g of protein per shake. UFIT has dipped into other formats with chips and delicious puddings, but it wasn’t until this month that it jumped into the most popular functional food arena with protein bars.
The all-new UFIT Loaded Protein Bar, at long last, puts the well-known brand in the United Kingdom into the edible bar-shaped category. The product is built around a dense and doughy base, a layer of gooey caramel, crunchy pieces, and all wrapped in either milk chocolate or white chocolate, depending on the flavor you grab. The nutrition is relatively standard for the bar, with 15g of protein per piece, 14 to 16g of carbohydrates, under 2g of sugar, and 137 to 144 calories.
It is well worth noting the UFIT Loaded Protein Bar is your typical 60g piece; it is actually 25% smaller at 45g, so its 16g of protein comes out at around the traditional 20g if you were to eat that more common 55 to 60g of it. There are two flavors available to start in Caramelized Biscuit, the one covered in milk chocolate, and White Chocolate Cookie, the one with sweet white chocolate, and both can be purchased starting today through ufitdrinks.com at £21.99 for 16.