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NZ Muscle reworks its Ignite energy drink with bold flavor callouts and more sensory focus

Nz Muscle Reworks Ignite Energy Drink

NZ Muscle is similar to many other supplement stores around the world that has branched out into doing its own thing with a line of products under the NZ Muscle brand. The ignite hybrid fat-burning energy drink is one of the many items the team has rolled out, and this week, almost three years after its debut, the beverage has been reworked. The retailer has relaunched its Ignite energy drink with a fresh new look and an approach that is much more centered around energy than any sort of weight loss effect.

The revamped Ignite energy drink comes with citrulline at a very light 1.6g, significantly lower than the 8g you get in pre-workouts, 1.5g of beta-alanine, another low-dosed entry, n-acetyl-l-tyrosine for focus, b vitamins, and 140mg of caffeine for an uplifting energy effect. The citrulline and beta-alanine do give the beverage a very pre-workout, performance feel to it, but they’re not dosed at anything supremely noteworthy, but the caffeine and even the n-acetyl-l-tyrosine should give you that more immediate experience.

As mentioned, NZ Muscle has switched up the appearance of the 2024 edition of its Ignite energy drink, where you get a significantly more flavor-driven design, featuring a large flavor-related graphic. There are four virtually calorieless options on the menu of the renewed beverage in Pink Lemonade, Tropical, Pineapple Passion, and Blue Razz. The retailer sells single cans in its online store at $4.50 (2.68 USD), a pack of six of any flavor at $4 (2.38 USD) a piece, or a variety pack with one of each, also at $4 a drink.