Having a dedicated mobile app makes the whole shopping experience that little more personal, specialized, and controllable by the brand, and it is something several sports nutrition brands have gone through the trouble of creating. The original lifestyle supplement company and multi-award-winning Ghost has proven to be one of the best at it, and now European giant XXL Nutrition has joined that small list of brands with an app available in Android’s Play Store and Apple’s App Store.
XXL Nutrition hasn’t done anything supremely different or groundbreaking in its mobile app; it has created an experience similar to what everyone else has done. It is a more efficient way to order anything the health and nutrition powerhouse has to offer, with faster loading than its online store at xxlnutritition.com, easier access to information on things like orders and all of XXL’s many different items, and native notifications, keeping fans fluently up-to-date and on top of everything related to the brand.