The all-new Gorilla Peanut Butter Bar, newly named the Gorilla Protein Bar, has arrived, and with it has come a whole bunch of changes, which, as previously confirmed, are all in the name of a better eating experience from taste to texture. The product has relaunched in all of the same flavors it debuted in, so there will be some familiarity with Cookie Dough, Peanut Butter Cup, Oatmeal Chocolate Chip, and Cookies and Cream, and they are still nut-based with three of them cashew butter and one classic peanut butter.
Firstly, the nutrition on the Gorilla Protein Bar is slightly different from the Gorilla Peanut Butter Bar, where you get a tough less protein at 20g instead of 21, which is a small sacrifice if the brand has indeed been able to make the product more enjoyable to eat. While the protein has come down, the overall calories have actually gone up a touch, from around 260 to 270 or 280, depending on the flavor, and that comes from 29 to 30g of carbohydrates, about half of that sugar, and the fat sits at a range of 11 to 12g.
As for the internal changes, as mentioned, the Gorilla Protein Bar uses cashew butter as a base for all but one of its flavors in Peanut Butter Cup, and that’s so you get that signature nut butter-soft consistency without an over-powering peanut butter taste. The brand has also filled the product with crispy protein pieces, altering the balance of whey powder in the bar itself, and that has led to the goal of a softer overall protein snack combined with Gorilla Mind’s promise of greatly enhancing the individual flavors
The sports nutrition company has also put out a table for the Gorilla Protein Bar, making it clear the key differences and features fans are in for in each of the four flavors: Cookie Dough, Peanut Butter Cup, Oatmeal Chocolate Chip, and Cookies and Cream. We’ve got that table for you below, highlighting the fact that they’re all covered in milk chocolate except for Cookies in white chocolate; Cookie Dough and Oatmeal Chocolate Chip have added chocolate chips; Cookies and Cream has cookie pieces throughout; and Peanut Butter Cup fittingly has peanut butter chips.
Gorilla Mind has definitely done all it needed to do to prove on paper that it has made the Gorilla Peanut Butter Bar better for the Gorilla Protein Bar, but as touched on several times, it has its pros and cons. The protein is down marginally, and the calories are up, but you do get more intense flavors and better consistency. The price has changed slightly as well; instead of paying $35.99 before discount for a box of 12 protein bars, the cost is $39.99, or grab the variety pack with a box of each flavor at $36.24 a piece.
