Powerhouse Canadian brand Pure Vita Labs, better known as PVL, recently announced it would be diving into the US market in 2024, bringing its reputable and strong-selling selection of sports nutrition supplements stateside. We are obviously not in the New Year just yet, although that hasn’t held back the team at PVL, which has already found a major partner in the highly competitive part of the world where you can head to starting this week, if you have one near you, and find a strong presence of PVL products.
PVL has partnered with Vegas Discount Nutrition, of course, located in Las Vegas, where the premier supplement store has an impressive and well-presented nine stores covering every corner of Sin City. The retailer is stocking many of the brand’s star supplements, including ISOGold protein powder reinforced with the premium probiotic DE111. Vegas Discount Nutrition also has PVL’s muscle-building creatine on shelves, the comprehensive EAA-based amino Complete, and its well-rounded pre-workout, DOMIN8.
This is a strong starting step for PVL, which again, has a huge presence in Canada and is one of the country’s most popular sports nutrition brands. Vegas Discount Nutrition is undoubtedly only the beginning with many more retailers and premier partners coming on board as we get closer and move into 2024.