While the giant fitness convention FIBO is going down this weekend in Cologne, Germany, another major event is taking place in South America, specifically in Brazil. The event is the Arnold Sports Festival South America, and it kicked off today and is going through until Sunday at the Expo Center Norte in São Paulo, Brazil, and it is playing host to many local brands as well as the popular international giant MuscleTech.
The legacy sports nutrition giant MuscleTech has brought plenty to the show with a giant display featuring standalone Platinum Creatine and Glutamine, and its signature protein powder Nitro-Tech 100% Whey Gold, which all visitors can stop by and sample too. The excitement hasn’t ended at the booth this weekend at the Arnold South America; the brand has also announced a new athlete from São Paulo, Brazil.
The hugely popular influencer and bodybuilder Breno Freire has joined the ever-expanding and quality MuscleTech roster with a staggering 1.6 million followers on Instagram, 600,000 on TikTok, and 208,000 subscribers on YouTube. He is certainly a worthy addition to the team and a well-timed announcement with the legacy brand’s appearance at the Arnold South America, and, of course, Breno is at the event.