VPX Sports, the maker of the hugely popular and widely available Bang Energy drink, has unveiled an all-new protein bar that is promoted similar to the likes of the Outright Protein Bar. The brand’s new product is the Jump Real Food Bar, which proudly highlights the fact it’s made using real food ingredients and features something called “Soft Bar Technology”.
We have to imagine the Soft Bar Technology in VPX Sports’ Jump Real Food Bar is something to help give the product a soft and smooth texture. In saying that, we have had protein bars in the past that say they’ve taken extra steps to deliver great consistency, and it hasn’t turned out that way when we’ve tried it. The product is also made with all-natural ingredients, although none of those have been revealed just yet.
The only other important detail we can confirm for the upcoming Jump Real Food Bar is that they weigh in at 60g each and pack a reasonable 15g of protein. At that size, we don’t imagine the other macros in the VPX Sports product to be supremely lean, although we’ll have to wait for the complete reveal and release to be absolutely sure of its nutrition profile.
VPX Sports is planning to launch its Jump Real Food Bar soon, and it will have quite a number of flavors to choose from right out of the gate. The brand has previewed six different tastes for the product in Chocolate, Banana Chocolate, Vanilla Cream Nuts, Peach Cobbler, Apple Fritter, and Chocolate Peanut Butter all packing that same 15g of protein per bar.