Robert Irvine’s popular and widely available functional brand Fit Crunch has announced a tasty new flavor for its flagship protein snack, the sweet and soft, Fit Crunch Protein Bar. While the flavor does sound similar to a classic cookies and cream, which the protein bar does already have on its menu, based on feedback, it sounds like its own unique experience.
The upcoming addition to the consistently growing Fit Crunch Protein Bar family is Milk and Cookies, featuring the product’s usual smooth, doughy center, surrounded by crispy cookie-like pieces, and coated in white chocolate. It comes in the brand’s small, snack-size bar weighing 46g each and providing 16g of protein, a low 3g of sugar, and 210 calories.
The Milk and Cookies Fit Crunch Protein Bar doesn’t have an exact release date just yet; it’s not all that far away, with the functional brand looking to have it out and available sometime next month.
