For Black Friday this year, four-time World’s Strongest Man Brian Shaw, who is no longer a Redcon1 athlete, is launching his own supplement company with Undefined Nutrition. By the looks of things, the brand is kicking things off with just three products, two of which are for the most competitive and saturated categories in the supplement industry.
Brian Shaw’s Undefined Nutrition is starting out with the stimulant pre-workout ‘Greatness’, a protein powder that based on the name, sounds like a whey isolate with ‘Persist ISO’, and the performance formula Structure. We don’t have any finer details for any of the Undefined products, such as every ingredient or dose, although it won’t be long before we do.
As mentioned, Brian Shaw is planning to officially launch Undefined Nutrition with its pre-workout Greatness and protein powder Persist ISO, in two days on Friday. Being that the brand is debuting on Black Friday, you can bet there will be a deal, discount, or some sort of strong sale going down, making this week the ideal time to give Undefined a try.