One of the biggest differences with protein bars outside of their taste, texture, and branding, is availability. While there are some great competitors out there, not all of them have the reach and distribution to match. Since launching his Outright Protein Bar, Marc Lobliner has done incredibly well in that area, partnering with major stores and stockists.
The Outright Protein Bar can now be purchased all over the world from the United Kingdom all the way down to Australia. The Outright brand’s delicious, melt-in-your-mouth protein bar also has a great domestic presence, and this week it’s been made even better. The company has announced that its original real food bar is now available at Hy-Vee.
To start, the Outright Protein Bar can only be found at a select number of Hy-Vee supermarkets, although Outright does plan on eventually expanding out into every location. The protein bar’s Hy-Vee rollout is not going to be instant, but if fans would like to see the bar at their local store, Outright is encouraging them to request it from their store manager.