A month ago, VPX Sports started its journey into the European market with the launch of its incredibly popular Bang energy drink at the FIBO Expo in Germany. The brand introduced the product to the continent with a slightly different formula featuring a lot less caffeine and in only a handful of the original’s flavors.
This weekend VPX Sports is continuing that worldwide domination with a presence at the UK BodyPower Expo here in Birmingham. The brand’s booth isn’t as big, loud, or crowded as it was at FIBO or the Arnold, but it is here and further pushing the availability of Bang in the UK and Europe.