Ghost has once again kept itself in the headlines this week with its release of the first episode in its new web series Behind The Brand. Just as the title of the series suggests, it is a collection of videos giving you a first hand look at Ghost from behind the scenes. Episode one is an interesting introduction to the brand, where we learn a whole lot more about Ghost.
Episode one in the Behind The Brand series runs for only three minutes, but it still fits in quite a bit. You get to meet Ghost’s three founders Dan Lourenco, Paul Haverland and Ryan Hughes, find out what the brand is about and why it’s going to be different from anything else you’ve seen before. The video is also filled with quick shots of supplements including the pre-workout Ghost Legend in Blue Raspberry and Watermelon, and samples of what looks like the brand’s protein powder.
You can check out the first episode in the Behind The Brand series below or on YouTube, either way it does look like we’re going to be seeing more episodes as we build up to Ghost’s June 1st launch.