When it came time to select our top 5 brands of 2015, 1st and 2nd were already pretty much set in stone without even thinking. Today we are announcing the company in at second, with iSatori officially taking the spot. The brand had an incredible start to the year which was really only the beginning, with highlights that included a number of surprises as well as a top rated pre-workout that still sits in our top 10.
For those that might not remember, iSatori really did kick off 2015 bigger than anyone else. Before January came around the brand had been teasing the coming of two new supplements that later turned out to be the Bio-Gro infused products, Pre-Gro and Hyper-Gro. Despite not being fans of iSatori’s Bio-Gro we did decide to purchase the two when they went on sale as a stack, which as mentioned resulted in Pre-Gro finding its way into our list of top 10 pre-workouts. The product’s powerful combination of energy, pump and performance, did in fact end up being the best pre-workout experience we had in 2015. Pre-Gro was originally added to our top 10 list a few months after it was released in April, with no competitor even coming close to that position in the eight months that followed.
Going back to January, it was around the time Pre-Gro and Hyper-Gro were introduced that iSatori made another major announcement that didn’t actually involve any supplements. We are of course talking about the brand’s partnership with the iconic CT Fletcher. At first he was mostly seen promoting the Bio-Gro spin-offs with the “I command you to Gro” campaign. A lot later however Fletcher did end up getting his very own line of products appropriately titled the CT Fletcher Signature Series. The line was launched in September with two supplements the pre-workout ISYMFS and muscle-builder Rapid-Test, which are still the only two in it.
There was obviously a gap between when iSatori partnered with CT Fletcher and the release of the Signature Series, although at no point in that gap were things quiet for the brand. A few months after Pre-Gro and Hyper-Gro arrived the two actually started getting new flavors. It all began with Chocolate Peanut Butter Hyper Gro, then Peach Iced Tea Pre Gro, then back to Hyper Gro again with its 6th flavor in Birthday Cake. In between all the flavors iSatori also managed to sneak out the entirely new product it nicknamed the “King of Strength”, with the five feature formula Maxon.
It wasn’t until October that things really started to slow down for the brand in the new release department, however it wasn’t for very long. A month or so later in December, iSatori clearly wanted to finish the year with a bang as big as the one it started the year with. All we can say is the brand did exactly that, as to close out 2015 it unveiled six all new supplements. Half of the list was made up of basics with Liquid L-Carnitine LS3, CLA and the creatine Creatine A5X. The other half featured much more complex formulas with the Bio-Gro infused products Bio-Active Whey and Amino-Gro, and the relatively unique weight loss supplement Lipo-Drex.
While iSatori’s year wasn’t quite as filled as a few other brands. The things that impressed us the most were that it took things slow, got creative on occasions, and looked as if it was focusing on each and every release. Pre-Gro and Hyper-Gro were great examples of iSatori’s focusing and supporting, as it pushed the pair for a good few months with sales as well as new flavors. It was then onto the build up and launch of Maxon, followed by the two CT Fletcher Signature Series supplements. Now it seems the brand’s slow and steady focus is on the six new products it unveiled a few weeks ago, which have kicked off the year for iSatori just as Pre-Gro and Hyper-Gro did last year.
