When Evan Centopani announced that he was leaving Universal Nutrition after just over seven years, we were shocked. It didn’t matter where he went, it was a surprise move for the iconic Animal athlete to just leave. When it turned out that he was going to Prime Nutrition, we didn’t really have much to say purely because we didn’t honestly know much about the brand. A video has now been put together featuring Ox and the owners over at Prime Aaron Singerman and PJ Braun, about the relationship between the company and the athlete. While we do know Centopani as both an Animal ambassador and a competitive bodybuilder, the over 10 minute clip really helps introduce you to Prime Nutrition. It goes through the back story of the brand, their philosophy, but more importantly what their new team member is going to help them with. In the video Centopani talks about a different kind of supplement that has never been done before saying ‘can we bridge the gap with something a little bit more natural, or something that’s a happier medium. Between food and the standard supplements being offered’. At the moment Evan really seems to just have an idea or vision of what he wants, and despite the fact that it’s quite vague. The partnership really looks like it’s going to be bringing something different to the table, on top the emotional and insightful mission statement video.