Promera revealed their Women’s Elite Con-Cret a couple of month’s ago with an image preview of the supplement. It was thought that the formula would just be a watered down version of the brand’s concentrated creatine. However it turns out there is a lot more to the product. While the creatine dose has in fact been washed away, Promera have reinforced Women’s Elite with two of the four ingredients from Capsi-Blast, black and red pepper fruit extract. Resulting in a supplement that sits in between both Con-Cret and the thermogenic Capsi-Blast.
Unfortunately while the combination of contents is quite creative, and probably the first time we’ve seen an all in one tactic being applied to a female formula. Women’s Elite is still your traditional cheap shot at an alternate audience. The word’s boldly planted on the face of the bottle ‘firming and toning’, will definitely be enough to mischievously convince ladies of the world that this pretty pink item will help you firm and tone. Promera have been given the right to make the claim based on their inclusion of the Capsi-Blast feaures. That may or may not be of the same dose seen in the ‘men’s’ original.
The other quote on the cover of Women’s Elite is a statement brand new to the industry. Currently companies do not direct different doses for each sex when it comes to creatine. However Promera believe that not only do females all want to firm and tone their body. But that they require almost half the amount of creatine HCL that a 100lb male does. Moving on to the instructions of Women’s Elite, Promera direct users to use the supplement 15 minutes prior to working out. Giving the formula the pre-workout window, and the opportunity for it’s 200mcg dose of B12 to ensure ladies feel something that will help make the connection between the product and it’s weight loss claim.
Women’s Elite does get points for it’s creative list of ingredients. But it loses any and all interest based on the fact that it is just another poorly designed female supplement. The brightly colored bottle, cheaply placed energy hit, underdosed creatine, and illusive title statements. Sees a brand thought to be innovative, turn out to be as cheap and conniving as the company who just dropped their Con-Cret from their Core Series Creatine, Muscle Pharm.