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Arnold Expo is going to be a four-day show next year after its hugely successful 2026 eventArnold Expo is going to be a four-day show next year after its hugely successful 2026 eventGhost is getting back into ready-to-drink protein with an authentic Yoo-hoo chocolate flavorGhost is getting back into ready-to-drink protein with an authentic Yoo-hoo chocolate flavorPrime becomes the hydration sponsor of the legendary Diamond Gym and makes a special edition drinkPrime becomes the hydration sponsor of the legendary Diamond Gym and makes a special edition drinkDavid shares the first look at its ice cream with 30g of protein and only 260 caloriesDavid shares the first look at its ice cream with 30g of protein and only 260 caloriesDoritos Protein Chips use milk protein to build up to 10g of protein per servingDoritos Protein Chips use milk protein to build up to 10g of protein per servingBarebells expands its Gooey Protein Bar with a rich and smooth Pistachio Spread flavorBarebells expands its Gooey Protein Bar with a rich and smooth Pistachio Spread flavor

Olympia weekend: Do not miss #1019, Muscle Pharm

This brand does need to be promoted any more than it already has. In fact they will probably stand out more than any other booth at the Olympia. The guys who did green before it was cool, Muscle Pharm. Specials, clothing, athletes, their massive area will have it all. As far as supplement launches go there are a number of things that could end up surfacing for the weekend. Amino1 is their latest release so you can count on that making an appearance. Iso-Core (mentioned), Beta Alanine (pictured), FitMiss series, Energel (formulated & pictured) and Clean Mass (mentioned) are all products that could debut. Muscle Pharm will be sitting right next to BB.com for the weekend at booth #1019.

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fitmiss delight bar

Fitmiss Delight Bar launched at Muscle & Strength with 20% off -

fitmiss delight bar

Introducing the 3 flavor Delight Bar from MusclePharm’s Fitmiss -

fitmiss creatine

Fitmiss follows up Glutamine with news of another basic supplement -